Ad Hoc Campaign Portfolio
Throughout my 6 months with Art 4, I developed campaigns to drive awareness, increase traffic on social media, and ultimately convert new leads to opportunities. I created stimulating visual content for various different campaigns to be distributed across social channels, email and website.
Images
To increase engagement, and maximize thought leadership throughout the company, I created a Spotify playlist series called “Art 4’s Hot Picks.” To listen to the playlist on Spotify, click the image above. I created the above image in collaboration with Art 4’s Artistic Director, Mark Albin.
To maximize Art 4’s donations during the Holiday season, I promoted the Amazon Smile program during the seasonal Amazon Prime Days. I created this image for distribution across social, website, and email.
Video
Wake Up Wednesday
Wake Up Wednesday is a campaign dedicated to wellness in the mind, body and soul. This campaign rolled out right in the midst of COVID-19 and George Floyd as a way to give people access to new ways of coping with distress and to calm the mind. In addition, this campaign was used to capture a new audience to increase followers, engagement and impressions on social.
In this video, Laura Lydia discusses what she does to feel great during the day.
In this video, Jeannie Hill reviews the Chairman Mao and other meditation practices.